A 3-Day Immersion Experience to
Amplify Your Mission, Message & Money

october 22-24, 2021

atlanta, ga

Get Proven Strategies to Grow a Highly Profitable Life Coaching Practice in Just 3 Days.

Message From Our Founder:

Doreen Rainey

Life Coaches Matter More Than Ever!

Now, more than ever, life coaches are needed to empower their clients to step into their next level of success.

The last 18 months has seen a record number of people evaluating, assessing, considering, exploring and reviewing their career, relationships, finances, purpose, goals and dreams.

They are searching for qualified coaches to guide them on their journey of discovery, alignment and new actions.

And it’s showing no sign of slowing down.

That's exactly why this conference is timely.

If you're a life coach - or considering becoming a life coach - this is your opportunity to understand the industry, connect with your community and learn how to elevate your skills, the client experience and your bottom line.

During this 3 day experience, you'll gain the tools, knowledge, strategies, concepts and resources to grow, transform and build the type of coaching practice that give you the life - and the lifestyle - you want and deserve.

For Coaches Committed to Being
#LifeChangers and #ProfitMakers

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With our Profitable Life Coach Action Guide, you'll leave with your strategic plan and implementation strategy to elevate your marketing, enrollments and impact.

You won’t just leave motivated and inspired, you will leave equipped.

Equipped with the step-by-step process to create your personalized strategic plan to change live and make money.



...A business that serves clients to their highest level of potential.

...A business that produces the type of financial freedom that allows you to experience your ideal lifestyle.

...A business that positions you to contribute to your family, community and the causes that speak to your soul.

...A business with marketing and enrollment processes that allows you to grow and scale with ease.

...A business that is built based on your strengths, your passion and purpose.

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This is what we'll help you create at The Profitable Life Coach LIVE.

Why Attend?

It's an Industry Event

This is a industry event for life coaches in all niches. And it's like no other event. Why? Because we focus on your WHOLE business. There are sessions on coaching competencies, human behavior, the latest research on creating transformation, program design, marketing, enrollments and growing your profits.

Experience - Not Theory

We're not just teaching theory, we're teaching from experience.

Our speakers are sharing the latest strategies, techniques and systems for growing as a #LifeChanger and #ProfitMaker. We're sharing what works as well as what mistakes we've made that you can avoid.

You're Ready

You're ready to hit all your goals for your business - NOW. More clients, more money and more community. You're ready to build your reach and your impact to a brand new level.

The time for procrastinating, delaying and letting excuses get in the way are over.

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grow word

Build your strengths and explore opportunities to improve your core coaching skills.

Fully explore your own purpose, increase confidence and set up your personalized coaching practice success plan.

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transform word

Connect more fully with your clients and give them greater results and guide them to their next level of success.

Gain a deeper understanding to move your clients in clarity, action steps and transformation.

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build word

Expand on your business foundation and play full out to reach your financial and impact goals.

Uplevel your branding, marketing and enrollment results with clarity as you attract your ideal client.

Learn... Connect... Implement...

This conference experience was specifically designed for coaches to explore a deeper, richer, holistic approach to enhancing their own personal development, serving their clients to a higher level of results and accelerating their success in growing their coaching business.

During our time together, you'll:

  • Go from asking “how do I” build a practice to “I know my next steps”.
  • Move from “information gatherer” when it comes to your business goals and go to consistent action taker.
  • Gain the courage to walk your talk - both in your personal life and in your coaching practice.
  • Understand how your beliefs and mindset play in a role in how you attract and work with clients.
  • Take a deeper look at who you are and why you are and why your work matters.
  • Learn transformational tools and resources to expand the capabilities of you - and your clients.
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Step Boldly Into Your Next Level

Session Topics To Serve Your WHOLE Business


The goals you have for your clients and your business begins with vision.

Get insights to think bigger than ever about the impact you can have as a coach and a business owner.


New data and studies reveal more about human behavior and habits.

Get the latest science, theories and research on creating transformation for your clients.


Continually incorporating skills that move your clients forward is key.

Engage and practice in the core coaching competencies to deepen client impact and transformation.


Coaches use curriculum, assessments and modules in their practice more than ever.

Expand your understanding of how to develop, create and design a unique coaching protocol.


There's not just one business model that fits every life coach.

Explore multiple models that may fit your philosophy, work style, revenue targets and personal lifestyle goals.


Building a PROFITABLE practice relies on marketing and messaging.

Elevate your presence online and offline to build brand awareness, position yourself in your niche and attract clients.


Coaching becomes a business when you enroll clients into your programs.

Learn proven strategies around coaching offers, program creation, pricing and client on-boarding.


Running your business with ease and grace requires technology.

Learn about tools and platforms to automate systems and processes to grow and scale your practice.

Here's What You'll Learn

Your Personal Work...

  • How to connect with your authentic goals for you and your business – awaking a new level of enthusiasm that propels you to move forward.
  • How to take consistent action – with the information you already have as well as what you learn here.
  • Why you’re sometimes challenged with fear or procrastination – even when you know you have what it takes to move forward.
  • How to diminish the doubt and disbelief as you pursue your goals – playing bigger than you ever thought possible.

Your Client Results...

  • Create a structure that focuses on your coaching style.
  • Understand the process to produce better results for your clients.
  • The process and structure that gives you and your clients the support needed for success.
  • Creating the method and protocol that provide predictable outcomes for your clients 
  • Design your plan to pre-empt challenges and barriers that may hinder your progress with the people you serve.
  • Tap into the confidence to show up fully in your sessions to empower your clients to accelerate success and achieve more faster.

Your Business Growth...

  • Learn the foundational pillars every business owner builds on.
  • Align with leadership skills necessary to grow your revenue.
  • Learn key elements to attracting your ideal clients and create your unique strategy to reach your ideal audience.
  • Branding and marketing strategies that delivers results and keeps you from overwhelm.
  • The simple process of creating coaching packages and setting your fees.
  • The power of building community and how it connects you to your tribe.
  • How to enroll clients into your programs, events and masterminds with structure and ease.

For Coaches Who Specialize In:


〉Goal Setting























〉Law of Attraction

〉Blended Families

〉New Parents

〉Image & Style


〉Weight Loss


〉Journaling...and More

Meet Our Speakers


Doreen Rainey

Doreen, known as the RADICAL Success Coach, works with coaches to help them build their skills, creating better results for their clients and grow a profitable practice.

Through her masterminds, live events and certification program, life coaches are able to design a business they love and live with more purpose, have more impact and expand their legacy.

In addition to being the former Sr. Vice President, Steve Harvey Global, Doreen has been featured on Essence Magazine, USA Today Weekend, The Steve Harvey Show,  ABC News and more.

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Lucinda Cross

Lucinda Cross is a sought-after international speaker, Author, Certified Coach, and TV Lifestyle Expert.

She is the CEO of two personal and professional development companies, Activate Worldwide LLC. and Activate Your

She is a former corporate executive and leadership empowerment trainer for Fortune 500 companies including NIKE, Prudential Securities, DELTA Air Line, and ESSENCE Magazine.

She is an award-winning influencer who has received the Life Time Achievement Award from former President Barack Obama, 40 under 40 Award from Westchester County, 25 Influential Black Women, and many more.

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Lamar Tyler

Using his motto "The Gatekeepers Are Gone," Lamar has leveraged social media to move his online brands from small personal blogs to an international brand with over 700,000 social media fans and 60 thousand plus customers in all 50 states and 43 countries around the world.

Among the recognition received for his work, Lamar, along with wife Ronnie was named one of Ebony Magazine's Power 100, a list of the top 100 movers and shakers in the black community, finalists for Black Enterprise's Family Business of the Year, finalists for Infusionsoft's Small Business ICON award and winners of the ClickFunnels Two Comma Award.

Additionally in 2021 Lamar's company Tyler New Media was ranked #2040 on the Inc. 5000 list of the country's fastest growing private companies.

Meet Our Panelists

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Becky A. Davis

Founder of Bosspreneur AccelerateHER Academy

Chief BOSSpreneur® Becky A. Davis is known as the “Entrepreneur’s Secret Weapon” for her straight-forward coaching skills that develop individuals into well-rounded business CEO’s.  Becky is the founder of The Bosspreneur® AcceleratHER Academy, a membership community that help women make their first or next 6-figures in business with her Solo to CEO system.

Becky has been featured in media including ABC, FOX, Forbes, Essence, Black Enterprise, Associated Press, and Huffington Post.  She is a sought-after speaker and the author of seven books.

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Christine St. Vil

Founder & CEO, The Social Scoop

Christine K. St. Vil is a social media strategist & coach, speaker, author and homeschool mom of 3, as well as a wife of 16 years.

She is the Founder of the Social Scoop® where she helps small businesses & entrepreneurs harness the power of social media to grow their business and brand. She thrives off of producing incredible results for her clients to increase brand awareness, following and engagement across social media platforms.

Her work has been featured in numerous local and national TV and media outlets (including VOA, Fox 5 DC, WJLA, News Channel 8, WHUR, Madame Noire, Huffington Post, Huff Post Live, Black Enterprise, Sirius XM, RollingOut, and ESSENCE Magazine amongst others).

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Janice Anderson

Founder & CEO, My Significant Life

Janice Anderson is CEO of Moruwa Consulting and is a speaker, trainer, and brand strategist.

Janice and her team have created powerful strategies and products that equip leaders with the tools necessary to build, brand, and expand their vision.

Most recently, Janice answered her call to serve women in a more public way. Janice is the founder of Significant Life, a community designed to help women live, lead, and serve from an anchored place through

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Pat E. Perkins

CEO, Pat E. Perkins, Your Career Advancement Mentor

Pat is a Leadership Expert, Certified Life Coach and Inspirational Speaker dedicated to mentoring new, emerging and experienced leaders to advance in their business, career and their life.

Bringing over 20 years of corporate experience into her coaching engagements, Pat has a proven track record of achieving results and a unique background in Personal, Professional and Business Development including Team Building and Program Management.

Pat is a certified Professional Co-Active Coach (CPCC) through the Coaches Training Institute and holds the distinguished Project Management Professional (PMP) designation from the Project Management Institute. In addition, she earned a Master’s Degree from Roosevelt University.

Is This For You?

This Conference
is for you if:

  • You are a high goals, go-getter ready to take bold action to start or grow your coaching practice.
  • You have goals for your coaching practices and want to strategies and a plan to reach them.
  • You want to gain a deeper understanding on how to maximize your potential when it comes to your own success.
  • You’re ready to increase your  confidence,assertiveness and speak up to get what you want when it comes to putting yourself "out there".
  • You’re ready to create more joy,  fulfillment and happiness - both in yourself and in your coaching business.
  • You understand the importance and are committed to experiencing your own coaching to have an internal  transformation to create external results.
  • You're ready to be a #LifeChanger and #ProfitMaker.

This Conference
is NOT for you if:

  • You want to be a spectator, instead of engaging in the process to grow your coaching practice.
  • You want to just come, sit and listen - nottake action and make things happen.
  • You are looking for the next “how-to”,  rather than digging into why you haven't implemented what you already know.
  • You aren’t ready for a shift in your mindset, behaviors and habits to strategically build a profitable practice.
  • You expect external results without internal transformation.
  • You're not interested in learning about the industry of life coaching.
  • Networking and connecting with other coaches is not a priority for you.
  • You don't want to amplify your mission, message or money.
  • Your goal is not to be a #LifeChanger and #Profitmaker.

What Our Attendees have to say

The conference was so awesome that it is hard to put everything into words. I learned so much and I know it will help me as I move into my coaching business. Words cannot express how grateful I am to have this experience lead by Doreen!

— Regina Bumper

I gained so much clarity creating my business plan and strategy. It helped me recognize and build on my strengths and also discover my blind spots. I loved the fun learning atmosphere and networking with other coaches.

— Sandra Gammons

Informative and inspiring -- every aspect of the conference. Attendees can always expect to be super motivated and encouraged on their path of either becoming a profitable coach or attaining a higher level in their coaching career. Doreen is truly a coach "par excellence".

— Joan Voneden

The weekend was incredible, powerful, and full of valuable information to pursue a profitable business. Excellent opportunity for any one who wants to learn the skills, and business aspect of building a coaching practice.  Great sessions on strategy, networking and marketing. Excellent conference for anyone at any level of business.

— C. Jeannette Chenoweth

It was an amazing and inspiring coaching experience. I enjoyed learning all the aspects of building a business and the opportunity to engage in interactive exercises with other coaches growing their practice.

— Vicky Washington

Agenda Overview

Day 1 block

8:30am - 9:00am:
Opening Ceremonies

Welcome session and maximizing your conference experience.

Set your conference objectives and get clear on how to track what you're learning to your own action plan.

9:00am - 10:00am:
Play Bigger

Bigger goals. Bigger Impact. Bigger giving. Bigger purpose. Bigger freedom. Bigger legacy.

Doreen shares positioning strategies to get you ready for the "bigger" that's available to you through your life coaching business.

10:00am - 10:30am:
Networking Break

10:30am - 12:00pm:
The Profit Factor

To have a profitable coaching practice, you must be clear on the framework that sets the foundation for your success.

Learn the 3 elements that you'll build upon to set and achieve your personalized coaching practice goals.

12:00pm - 12:30pm:
Morning Wrap Up

12:30pm - 2:00pm:
VIP Lunch

2:00pm - 3:00pm:
The Big ASK

Lucinda Cross and Doreen Rainey breakdown any thoughts of limitations that keep you from showing up boldly in the marketplace.

You'll open yourself up to receive more, share more, and build a business - and life - of abundance.

3:00pm - 3:30pm:
Networking Break

3:30pm - 5:00pm:
$100k Pay

There's a lot of talk about building a six figure business. And believe me, that's a great milestone to achieve.

But Doreen prefers a different money milestone: A six figure paycheck. Plan your revenue strategy to make this happen.

5:00pm - 5:30pm:
Day 1 Wrap Up

Day 2 block

9:00am - 9:30am:
Take Up Space

You must boldly and unapologetically stand in your purpose, go after your goals and have the impact that you were created for.

Discover how to increase confidence and analyze your mindset DNA to maximize the opportunity inside your coaching business.

9:30am - 10:30am:
Profit Assets

There are 3 major categories of profit assets coaches must have to be positioned to market, enroll and fulfill coaching programs.

Get the step-by-step breakdown of each asset and understand how to create them for your own business.

10:30am - 11:00am:
Networking Break

11:00am - 12:00pm:
Business Makeovers

In-person attendees can apply for one of three spots to get live coaching around the biggest challenges they face in growing their business.

12:00pm - 12:30pm:
Client Attraction & Results

A panel discussion on strategies to attract your ideal client and how to coach for results.

12:30pm - 2:00pm:
VIP Lunch

2:00pm - 3:00pm:
Traffic + Sales = Profits

Lamar Tyler, Founder of Traffic, Sales & Profits shares his insights on using marketing, social media and technology to build a big presence in the marketplace to grow an audience and increase clients.

3:00pm - 3:30pm:
Networking Break

3:30pm - 5:00pm:

To grow your practice, you need the right marketing and the right messaging. One without the other will stifle your growth.

Design your marketing strategy and your core message so you can attract and connect with ideal clients ready to work with you.

5:00pm - 5:30pm:
Day 2 Wrap Up

Day 3 block

9:00am - 9:30am:
What's Next?

Create your personalized strategic plan to position you for business growth.

9:30am - 10:30am:
Breaking Records Panel: Becky A. Davis, Christine St. Vil, Pat E. Perkins, Janice Anderson

We're here to accomplish great things - in our families, communities, businesses and careers. This is not the time to play small or live in doubt and fear.

Get the plan to take this next phase your coaching practice by storm. To do more, be more, have more and give more.

10:30am - 11:00am:
Networking Break

11:00am - 11:45am:
M.O.D. Squad

As an entrepreneur, you have the ability to join the M.O.D. Squad - better known as the Money On Demand Squad. Learn the strategies to set your coaching practice up to generate revenue every day.

11:45am - 12:30pm:
Your Profit Plan

Now is the time to take everything you've learned and create your next steps. Complete your strategic business profit plan that you can begin to implement immediately.

12:30pm - 1:00pm:
Conference Wrap Up

*Conference agenda, times and speakers subject to change.

venue Information

Westin Hotel Buckhead

Staying at the Westin Hotel Buckhead puts you in the center of all the conference action.

The hotel is close to shopping, restaurants and all the event sessions, which makes this your best choice.

The Westin Buckhead Atlanta is a modern hotel in an upscale community.

Enjoy world-class shopping at nearby Lenox Mall, the Shops Around Lenox and Phipps Plaza, or take in the variety dining options around our hotel. Our renowned dining locale, The Palm Restaurant and Bar, and are proud to offer a unique and enthusiastic experience in Atlanta.

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In Person Seating is Limited – Register Today!

Join us and be a part of a deeper conversation around what it takes to create a profitable coaching practice.

Our sessions are designed to help you grow your coaching skills, get better client results and achieve your next level business goals.

Attending this conference will shorten YOUR learning curve - saving you time, money and frustration as you passionately pursue your life coaching goals.

Virtual Registration

  • Access to General Sessions
  • Access Virtual Networking Sessions
  • Replay Access For One Year
  • Watch From Anywhere

Meet Doreen Rainey, Founder

Coach, speaker and entrepreneur, Doreen founded RADICAL Success Institute in 2008 where they focused on helping people define success for themselves AND get the guts to go after it.

In 2020, she founded the Society of Life Coaches where the mission is to help coaches grow their skill set, get better client results and build a profitable practice.

She's had the honor of coaching thousands of people to create RADICAL Success in their life and business. She's a powerful speaker who has graced stages across the country. As the former Senior VP, Steve Harvey Global, she worked directly with him to build his powerful Act Like A Success platform.

Doreen has witnessed people take the coaching concepts shared through her programs and trainings and completely transform their career, business, finances and relationships.

She's a deal maker, a change maker and committed to helping life coaches gain clarity, create a strategy and move into action so they become bold and courageous to build profits and create wealth.

She received my B.A. from Spelman College, an M.S. in Conflict Negotiation and Conflict Management from the University of Baltimore and her coaching certificate from The Coaches Training Institute.

What Our Attendees have to say

I appreciate you so much for walking out your purpose and designing this transformational experience for us! I thought this was going to be a cookie cutter “how to” training but you surprised me by forcing us to do an internal MRI and uncover those strongholds that make us question our greatness.

— Tiffany Murphy

Doreen, I can never thank you enough for sharing your RADICAL message. This has initiated a tremendous change in me. I have a new confidence that radiates. This confidence shows up in board meetings, staff meetings and conversations with my clients, family and friends.

— Darlene Benson

I never knew I had so much opportunity with my dreams and my visions. Doreen helping me map it out, see revenue streams, figure out ways I could use what I have, who I am, what I’ve been through, my story… to not only impact others in a positive way but to create a life for myself that I desire… was absolutely priceless.

— Q Nicole McNair

Health & Safety

The health and safety of our attendees is our NUMBER ONE priority.

We want you to have an incredible experience and that means keeping you safe and happy!

We are closely monitoring all government guidelines, regulations and advice and our policies and processes around this may change.

Attendees will need to be fully vaccinated two weeks before the conference OR have had negative PCR test results within 72 hours of arriving to the conference.

Please be prepared to submit your vaccination card or negative test results prior to arriving onsite AND have your vaccination card or negative test results available onsite.

Masks are highly suggested and for those who prefer, social distancing is available.

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Requirements Defined:

Full vaccination is defined as completion of the two-dose Pfizer or Moderna vaccines or one dose of Johnson & Johnson vaccine administered at least two weeks in advance of the event.

Negative PCR Test results must have been received 72 hours of their arrival at the event.Unless required by law, masks are optional but suggested.  Space is provided for attendees that prefer social distancing.

If you're unable to meet these requirements, we'd love to have you join us virtually.

Please note that this policy may change based on new guidelines, mandates and laws.

Frequently Asked Questions

You’ve Got Questions? We’ve Got Answers!

A virtual or in person conference presented by the Society of Life Coaches. It's the inaugural conference where the focus is helping life coaches become better #LifeChangers and #ProfitMakers.
We understand that there are several factors that go into choosing to attend virtually or in-person. Should you choose virtual, you can watch from anywhere with an internet connection. Should you join us in-person in Atlanta, we're taking steps to ensure a safe environment filled with learning, networking and fun!
The conference is October 22 - 24, 2021 at the Westin Hotel Buckhead in Atlanta, GA.
YES! Staying at the Westin Hotel Buckhead puts you in the center of all the conference action. We've negotiated a special rate of $159/night. Close to shopping, restaurants and all the event sessions, staying at the hotel is your best choice.
We want you to be comfortable and suggest business casual. Be sure to dress in layers as the temperature in meeting rooms can vary.
We understand that during this time, plans can change. Therefore, we have changed our refund policy for this conference. We want you to feel assured that should your ability to attend the conference in-person change, there are options available. You can: (1) Cancel your registration up to 21 days before the event to receive a full refund. (2) Transfer your registration from in-person to virtual up to 21 days before the event and receive a refund for the difference. (3) Within 21 days of the conference, you can transfer your in-person registration to a virtual registration and receive a credit for the difference. You can apply the credit to a future program or event of the Society of Life Coaches.
We want you to have an incredible experience and that means keeping you safe and happy! We are closely monitoring all government guidelines, regulations and advice and our policies and processes around this may change. The health and safety of our attendees is our NUMBER ONE priority. Attendees will need to be fully vaccinated two weeks before the conference OR have had negative PCR test results within 72 hours of arriving to the conference. Please be prepared to submit your vaccination card or negative test results prior to arriving onsite AND have your vaccination card or negative test results available onsite. Requirements Defined: Full vaccination is defined as completion of the two-dose Pfizer or Moderna vaccines or one dose of Johnson & Johnson vaccine administered at least two weeks in advance of the event. Negative Test results must have been received 72 hours of their arrival at the event. Attendees can choose if they want to social distance. Unless required by law, masks are optional.
We're happy to answer any questions you have, please send an email to

Contact Us


Legal Disclaimer: Every effort has been made to accurately represent our program and its potential. Any claims made of actual earnings or examples of actual results can be verified upon request. The testimonials and examples used are exceptional results, don’t apply to the average purchaser and are not intended to represent or guarantee that anyone will achieve the same or similar results. Each individual’s success depends on his or her background, dedication, desire to implement and motivation. As with any business endeavor, there is an inherent risk of loss of capital and there is no guarantee that you will earn any money.

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